cashU was introduced and launched in July 2002, by Maktoob, which is the largest Arab community on the internet. The card was born out of the necessity to provide an alternative for credit card online payments, for those millions of consumers who do not feel comfortable revealing their personal and banking details online. cashU is an internet payment solution which tackles fraud and keeps security risks at bay.
How it Work
The cashU card is a prepaid internet payment card which requires an account number and password. The consumer uses the card to purchase goods and services online, around the world and does not have to worry about internet fraud or the sharing of personal details.
Where it Work
cashU is very popular in the Middle East but can be used anywhere on the internet. cashU card is now available in 28 countries around the world and this number is constantly growing.
The Benefits
cashU can be used for goods and services that only require small units of payments such as SMS and ring tones sites. Of course, the card can also be used for larger purchases, and this amount is capped at the amount available in the consumer’s account. Due to the fact that cashU is a prepaid card, there is no risk of the consumer spending money he does not have and going into huge debt; and there is no risk that that service provider will be left without payment – a win-win situation.
There is also zero-risk of fraud or identity theft because only minimal details have to be entered in order to use the card – only an account number and password.
The card is also cost effective and no fees are charged to add funds to one’s card, or to make an online purchase.
Conclusion
cashU is an exciting solution for consumers in the Middle Eastern cyber-mall, which provides a complete solution against internet fraud and identity theft. Click here to visit cashU official website.
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