NetEnt has just announced that it has further strengthened its position in Europe by partnering with the largest gaming operator in Bulgaria, National Lottery Bulgaria. Thanks to a recent national re-regulation, players from Bulgaria can now play online casino games, exclusively from NetEnt.
National Lottery Bulgaria has a strong position on the land-based gaming market and is especially popular for its scratch cards. According to the company’s CEO, Milen Ganev: “As a market leader in Bulgaria, National Lottery is always delivering the best possible products to its customers. We recognize NetEnt as a stable partner, producing high quality games fitting perfectly into our gaming concept for entertainment. National Lottery Bulgaria’s customer base has over 2 million registered players and we hope that all of them will enjoy our new product.”
Hot New Releases by NetEnt Now Available to Bulgarian Players
As such, Bulgarians can already access some of the hottest and newest games in the industry. This includes branded slots like Dracula, which is also the first one of its kind with 3D Binaural Sound, not to mention the Free Spins, Stacked Wilds and a unique Bat Feature. A sister slot of the Game of the Year, Guns N’ Roses, is also in the mix, featuring a bonus galore that includes multiple Wild features, pick-and-win bonuses and Free Spins. There are many games missing from the bunch, but they could be added soon, so stay tuned. As usual, the games are available in demo and support mobile gaming as well.
For one of the leading digital entertainment companies in the world, NetEnt, this is already a third big expansion that’s been published this month. Less than a week ago, the iGaming developer also strengthened its position in Europe with the expansion to Portugal, made possible with a new licensing agreement signed with an existing partner Betclic. Then, at the beginning of December, NetEnt entered Mexico with yet another existing client of theirs, Codere, which has strong presence in both the land-based and online gaming markets.
To sum up in NetEnt’s Chief of European Market Operations and MD of NetEnt Malta Ltd., Enrico Bradamante’s words: “Expansion on regulated markets is an important part of our growth strategy and I am very pleased that our popular online games are now live and available in Bulgaria. We look forward to supporting National Lottery Bulgaria in growing their online casino business and I am convinced that their players will enjoy our entertaining premium games.”