Pariplay, the developer, licensor and operator of Real Money Gaming (RMG) games and systems, is expanding its content reach with the South Africa-facing iLottery operator LottoStar. It’s the fourth operator partnership in 2017 for Pariplay, after the agreement with a Belgian licensor 777.be, Interwetten in February and Betsson earlier in March.
LottoStar is fully licensed and regulated by the Mpumalanga Gambling Board in South Africa. Their focus is on providing local players with the option to bet on leading international lotteries, including Europe’s EuroMillions, SuperEnalotto, Spanish Daily and EuroJackpot, as well as the US-based Powerball and Mega Millions, and Australia’s Oz Wednesday, Set for Life and OZ Lotto.
Pariplay’s portfolio of games has already been integrated into the site with the help of proprietary FUSION content network that streamlines the B2B integration process, which the developer launched in February 2016. This includes the company’s in-house studio creations with over 100 titles, which can already be found in the Kwikies Games section of the LottoStar website.
Top Pariplay Slots Already Live
The games that are already live include one of the developer’s latest releases Atari Asteroids®, with 720 ways to win, Expanding and Sticky Wilds, and Free Games, as well as its 243-ways counterpart Atari Star Raiders® that came out just before it in October 2016. Other titles include Tokyo Nights Extreme!, Cops & Robbers, Cash Cuisine, Mega Love, and Dragon Scrolls. The developer’s very latest branded slot Bloodshot, that’s based on the Valiant Entertainment comic book hero, is not on the list just yet.
That said, the casino visitors and members can try them out in a demo and actually buy game rounds in advance for a bulk discount. That’s a unique and rare concept unlike traditional online casinos, which is likely to be a result of local regulations. Currently, Pariplay is the only casino content supplier at the multi-platform online lottery betting brand, which is optimized for both desktop and mobile devices.
Adrian Bailey, General Manager at Pariplay Ltd. expressed his gratitude in the following statement: “Our games complement iLottery wagering brands’ core offerings. We’re excited to diversify the content selection of LottoStar, a key international lottery betting brand in South Africa. Our cutting-edge branded games will support LottoStar’s player acquisition and also help retain the brand’s existing customers.”