Company Overview
FutureBet Systems began operations in 1998 and has since offered customized gaming operations to online casino owners around the world. The service it offers is broad, from start-up business advice and maintenance to game generation and customization.
Although online casinos and sports betting form the core of FutureBet System’s product and service offering, the more recent additions have been fantasy leagues, skill game wagering and trivia games. As long as these games continue to remain economically lucrative and add to FutureBet’s stable in a positive way, the company will grow these areas.
FutureBet’s games were created with Macromedia™ Flash and Java and have all been verified and reviewed by Technical Systems Testing – a globally-based independent software accreditation watchdog.
Place in the Market
An online casino’s software system can make or break its chances of survival. Although the software system is not what the online gambler necessarily notices when playing online, there is so much information available to the players that it is in an online casino’s best interests to employ the best software.
With so much competition out there between the various software development companies and word-of-mouth playing such a big role within the online community, software companies must stay at the forefront of technology while at the same time maintaining their integrity.
Online Casinos
The online casino software supplied by FutureBet is by far its biggest product offering. There are over 20 different casino games on offer and they are all available in instant play, as well as on CD-ROM for a more enhanced version. The games have all been designed to capture the imaginations of the online betting community and to build strong relationships between the online casino operators and their customers. There is nothing more important to a successful business than repeat purchase and this can only be achieved with a satisfied and loyal customer base.
Competing online casinos need to differentiate themselves from other casinos using FutureBet software. This is why FutureBet’s games are completely customizable – not only in graphics but also in the rules, payouts and bonus features. The FutureBet software system also has built-in tournament capability so that players can compete against each other in blackjack, poker or slots tournaments for a chance to win the total jackpot.
FutureBet’s games are also available in free play so that newer players can become comfortable with the various games before having to play for real money. This allows customers build a relationship with the chosen online casino and when it comes them being comfortable enough playing with real money, that is where the money will be spent.
One area where online casinos lose out to land based casinos is in sociability. FutureBet has managed to close this gap slightly with the introduction of multiplayer games with live chat. This allows players from around the world to play alongside each other. Added to this are the progressive jackpots and bonus rounds to keep slots players coming back.
In order to streamline the FutureBet system as well as keeping things as convenient as possible for all FutureBet customers, the log-in details across all the FutureBet programs remain the same for each individual customer. This in turn makes it easier for customers to bounce between sports betting, trivia and online casino games – all within the FutureBet stable. Click for a list of FutureBet Gaming System Casinos.
Software Tools
FutureBet has developed the Player Tacking System which allows casino operators to monitor their players’ activity during play time and marketing campaigns offered by the various casinos. This allows future marketing campaigns to be more effective as casino operators can learn from the initial mistakes.
The casino software also allows casino operators to customize the bonus payouts. The can be done on birthdays, as percentage payouts, spot bonuses or in line with a certain marketing campaign’s concept to make it more credible. Bonuses are also offered via a player referral system which can also be customized by the relevant online casino operators. A further example of this is the Club Cash system which allows players to garner loyalty points which can be exchanged for real prizes and holidays.
FutureBet also offers gamblers the option of pre-setting a gambling amount limit in order to encourage responsible gambling. Once this limit has been met, the gambler is unable to make any further deposits until a set amount of time has lapsed.
Online casinos can also take advantage of FutureBet’s web designers who are able to build a casino to match its customer profile. The Research and Development team consists of 25 full time employees who are continuously striving to improve existing and create new games to meet the changing demands of fickle consumers.
In order to remain a global company, all deposits are accepted in a range of international currencies, and all instructions and websites are available in Chinese, English, Spanish, Portuguese, German and Italian. All deposits and information are treated with the strictest confidentiality and are protected by the latest secure online funds transfer security settings and firewalls. There is nothing worse for an online casino’s reputation than a leak in information or the possibility of missing funds.
Sportsbook System
The Sportsbook system has been developed for sports enthusiasts around the world. For some reason, it has always been more socially acceptable for sports betting to take place than for any other form of gambling. This is possibly due to the fact that betting in a sports team is considered a form of support for that team.
Sportsbook covers all the major sports including football, basketball, cricket, hockey, baseball, soccer, rugby, tennis, car racing, boxing, golf and a host of others. The betting is not limited to just sports, however. Players are also able to bet on the outcome of elections, the weather and events like celebrity gatherings and award ceremonies.
The betting options are extensive. Players can choose between the straight wagers, teasers, parlays, halftime bets, moneyliners, totals, futures, propositions and others. Players are also able manage the setting and movement of their own betting lines, or allow the FutureBet system to automatically update all bets using a predetermined betting sequence.
The FutureBet software is programmed to monitor every player’s waging patterns and has the capability to handle thousands of bets in a matter of seconds. Sports results and bets are updated in real time and all queries are handled via a 24/7 customer service department.
Fantasy Leagues
Fantasy leagues are one of the best ways for sports fans to feel as close to being a team manager as possible. This is one of the ideal ways for players to use their wits and knowledge of the game to win. FutureBet developed Fantasy Smackdown Sports to fill the gap in this market. Due to the fact that most fantasy leagues only offer prizes at the end of the season, many sports fans have turned to FutureBet because it also offers daily prizes. Instant gratification is a great way in retaining loyal customers.
Fantasy Smackdown Sports covers the NFL, MLB, NBA and NHL – the biggest sporting bodies in North America. There are also smaller pools available where players can challenge friends via e-mail. This is one of the biggest successes for FutureBet as it has allowed for an extensive database capturing drive without players feeling as though they are being used as a marketing tool.
Skill Wage Gaming with FutureBet
Players who wish to challenge other players on the Internet can now do so on a “pay for play” basis. The games that are currently available include checkers, chess and Twisted Boys, with a promise of new games on the way.
Although many people are still averse to mainstream gambling, skill based games seem to be more acceptable to these players as they are relying purely on their skill to win, with the winner being the one to outplay the other fairly.
Trivia Wagering with FutureBet
FutureBet’s final product offering is the “Beat Your Brain” system, which is a first in online gaming. This game allows players to test their general knowledge over a wide range of topics. The questions database is updated regularly and every thirty minutes a new game is started. Points are given to players for speed of correct answers.
Conclusion
Although FutureBet has had certain problems with some of their online casinos in the past with regards to not paying players out their winnings, this seems to have remedied itself. All FutureBet casinos now subscribe to a strict code of conduct and are bound to pay towards an insurance policy to ensure that this does not happen again. Overall, the software is of a high standard with enough differentiating factors to make it competitive in a very saturated market.
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